Co-Creational News Media Toolkit

Nothing about us without us

Co-creational organisations and initiatives aim to create content not only for and about their community, but with their community.
Nothing about us without us

When non-journalists take part in a co-creational news media project, they potentially give up more than just their time. They also expose their identities, experiences and beliefs to scrutiny.

So, it is fundamental to the co-creational model that participants have the right to determine whether and how they are presented.

Tips

  • How can participants decide how their stories are selected, framed and reported? Do they have a voice, vote or veto over these decisions?
  • Co-creation is a partnership of equals with complementary skills. Journalists might be able to help participants create content that is more powerful or engaging, but they also rely on participants to generate new ideas and approaches.
  • Clarify the division of labour in content creation at the outset to avoid confusion or disappointment.

Example

  • gal-dem was a groundbreaking online magazine produced by, for and with women and non-binary people of colour.

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Co-Creational News Media Toolkit

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